The Viber – Nexmo Deal and Why Telcos Should be Worried

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Alan Quayle’s (@Alan_Quayle, @TADHack) excellent post on how the Telco’s are missing the point – on and on – and the risk they run in not investing time and bandwidth in understanding the Application economics and innovation behind it.

A new partnership between Viber and Nexmo, bringing together Viber’s Messaging Platform and Nexmo’s Chat API could be the tipping point for all world’s top IP communications apps to move A2P messaging traffic away from traditional MNOs. What then, asks Alan @TADHack; For full story go to: 

TADSummit 17-18 November is the only place where the answers to the service innovation challenge will be shared by the leading practitioners of our industry.  The telecoms world is moving ever faster, telcos can not afford to waste time on yet more weak-minded marketing jabber (digital-this & transformation-that), action is the only option, else be an ISP.


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