This week, BT’s board reportedly decided to continue merger talks with U.K. mobile operators O2 and EE. According to Reuters, the incumbent telco will make its mind up about which one to bid for in the next 10 days. The story has sparked a wave of speculation about how other players in the market might react. One of…
With the increasing numbers of global mobile roamers, telecom operators are expected to generate nearly $90 billion from mobile roaming by 2018.
According to a new report by Juniper Research, operators collected $57 billion in the year 2013 from mobile roaming, with data roaming contributing 36% of the global mobile roaming revenues. Driven by increasing data usage and reduction in roaming charges, the volume of global mobile roaming revenue would increase at 8% by the year 2018.
New developments in in-flight roaming have seen specialist service providers such as AeroMobile and OnAir partnering with mobile and airline operators.
However, increasing prevalence of ‘silent roamers’, who do not use voice and data services at all while roaming, seems to be a huge challenge to operators both in terms of customer satisfaction and revenue expansion.
“This is costing the industry billions each year in lost revenue opportunity, given the millions of inbound and outbound roamers as well as the expansion of data traffic over flattening voice usage,” Report author Nitin Bhas said.
Suggesting that industry moves aggressively towards a 4G/LTE environment, the report mentioned that there is an opportunity to encourage ‘non-data’ roamers to become data roamers.
“This can be done via package based roaming services where consumers are able to understand what they are paying for in a transparent and easier way,” Juniper Research said.