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Microsoft and Boku show Sprint how Carrier billing works

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Microsoft partners with Sprint and San Francisco-based Boku to get carrier billion into Windows store, customers can use carrier billing to purchase from windows desktop and mobile phones. Sprint customers can register their phone numbers on Windows Store and make purchases on an gadget.

“What we’re seeing, through a variety of announcements, is in effect the emergence of a new global payment system,” said Jon Prideaux, chief executive of Boku. “If you want to sell more stuff, you move beyond credit cards and move on to carrier billing.”  Read more

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