Doordarshan Looks To Offer TV Channels On Smartphones

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Public broadcaster Prasar Bharati is experimenting with a pilot project to let people watch TV channels directly on their smartphones, without using Internet or telecom broadband, in an ambitious attempt to reach the largest number of audience ever.

“When the world was moving from terrestrial to satellite, Doordarshan was only moving backward. Now the only way to leapfrog is to use the existing infrastructure along with new technologies,” Jawahar Sircar, CEO at Prasar Bharati, told ET.

To begin with, Prasar Bharati plans to create a bouquet of around 20 free-to-air channels, including top DD channels and some popular free-to-air channels operated by big private broadcasters. Click here to read the full post at ET Telecom

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Wahengbam Rorrkychand

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