Amazon Web Services buys Elemental’s Software Defined Video Tech for Cash

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@Elementaltech acquired by @Amazonwebservices for its software defined video services technology which provides automated video encoding that enables seamless multi-screen delivery across multiple screens and formats. This technology was much sought after by Cisco and Ericsson for some time but appears AWS seems to have become the best suitor. Logically it is the best fit for AWS as it would now create a hi-value add on top of mere cloud infrastructure which is now becoming plain transport layer. Deal appears to be in the range of USD500 million. Elemental was apparently doing a run rate of USD 100 million. https://www.elementaltechnologies.com/newsroom/press-releases/amazon-web-services-acquire-elemental

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