• Mobile Wallets to Make Payments Easy for Customers

    Even though Apple Pay, the company’s mobile wallet, may not see the light of day in India anytime soon, local mobile wallets are finally seeing acceptance. Citrus Pay, a Mumbai-based mobile wallet has tied up INOX movie theatre chain wherein popcorn’s can be ordered while watching a movie using a mobile app at a touch…

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  • Voda launch 4G in Dec 2015
    Vodafone India is the Most Admired Marketer: Brand Equity

    A few weeks ago, Brand Equity released the definitive listing of the best agencies in the country -the Agency Reckoner. As part of the national research, BE commissioned a sub-study to unearth the most admired marketers of India. We ask the 10 Most Admired Marketers about what they do to keep the admiration-meter running and…

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